Wed, 01 Jun 2011

Barclays Asia Trophy 2011 Hong Kong Tickets Go On Sale

HONG KONG - Match day tickets for the Barclays Asia Trophy 2011 in Hong Kong are to go on sale to the general public on Thursday 2nd June at 10am Hong Kong time. 

The four team knock-out tournament will take place over two match days on Wednesday 27 and Saturday 30 July 2011, with a final to determine the winner and a play-off to decide third place. All matches will take place in the 40,000 capacity Hong Kong Stadium. 
The Barclays Asia Trophy is the only Premier League-affiliated competition to be held outside England and will feature Chelsea, Aston Villa, Blackburn Rovers and Kitchee, the 2010/11 champions of the Hong Kong First Division League. 
Tickets for the Barclays Asia Trophy 2011 will be available to purchase in Hong Kong through Cityline, the official ticketing agency of the Barclays Asia Trophy, through the following sources: 

- Online at 
- Cityline telephone booking hotline at +852 2111 5333 (10:00 am to 8:00 pm daily) 
- Cityline Outlets at Parsons Music stores in Hong Kong (For Parsons Music stores' opening hours, please contact the enquiry hotline at +852 2111 5333 or visit 
Cityline's website. 

Tickets will also be available to purchase through the box office service at Hong Kong FA Head Office, and also from the match day box office service at Hong Kong Stadium. 

Over two thirds of match tickets will go on sale to local supporters for each of the two-game match days. It has always been a principle of the Barclays Asia Trophy that tickets are affordable for fans locally and this year match day tickets start from $130 (approx £10). Tickets sold are per match day and each daily ticket gains the purchaser entrance to both matches on that day. It is not possible to buy a combined ticket for both days. 

Tickets are available to all fans in the UK through the three participating Premier League clubs only. In the UK only one ticket category of $460 (approx £36) is being offered – this is the only area of the ground where there is reserved seating and we want to ensure club fans sit together. UK fans will be able to purchase tickets from Thursday 2nd June also and should check their club website or ticket offices for full details. 

The tournament will be officiated by Barclays Premier League Match Officials and HKFA Match Officials, and will also be staged in accordance with Barclays Premier League Rules. Barclays is the title sponsor of the Asia Trophy for the third time. Commercial partners for the Barclays Asia Trophy 2011 are Nike, EA Sports and Samsung. 

Premier League Chief Executive, Richard Scudamore, said: "Both the Premier League and the clubs are very much looking forward to coming to Hong Kong for the Barclays Asia Trophy 2011. It is sure to be an exciting summer for all three teams of the Barclays Premier League teams involved as they build for the new 2011/12 season and I'm sure they will come to Hong Kong with plenty to prove. 

"We can only hope that there is a repeat of the atmosphere from the 2007 Barclays Asia Trophy in Hong Kong in 2007, when the fans made it feel just like a Barclays Premier League ground in England. We are pleased to offer supporters tickets at an affordably priced and that they will be able to watch Barclays Premier League teams from $130 per match. I'm sure that together with our fans from England that it will be a terrific occasion in the Hong Kong Stadium." 

Mr Brian Leung Hung Tak, Chairman of the HKFA, added: "The Barclays Asia Trophy will be held in Hong Kong again. The local football fans will be treated with a high quality and competitive tournament live, so I'd urge them to buy their tickets early to avoid disappointment." 

Patrick Kwan, Managing Director, Investment Banking at Barclays Capital Asia Pacific said: "The Barclays Premier League is hugely popular here in Hong Kong with tens of thousands of fans watching games on TV every weekend. However, to have the Barclays Asia Trophy return to Hong Kong for the second time in four years gives fans another opportunity to see the stars of the Barclays Premier League first hand. 

"For us at Barclays, it is doubly important. Hong Kong is the centre of our Asia Pacific business and we employ several thousand staff and have thousand of clients here. We are delighted that Chelsea, Aston Villa and Blackburn will be able to compete against Hong Kong's Kitchee to show to all our stakeholders why we have been proud sponsors of the Barclays Premier League for the last ten years." 

Ticket prices for the two days in Hong Kong dollars (with all British prices an approximation) are: 

Match Day 1 - Wednesday 27 July 
- Price: $130 (£10), $210 (£16.50), $270 (£21), $330 (£26), $460 (£36) 

- Aston Villa v Blackburn Rovers 
Kick-off 6pm (11am BST) 

- Chelsea v Kitchee 
Kick-off 8:30pm (1:30pm BST) 

Match Day 2 – Saturday 30 July 
- Price: $130 (£10), $210 (£16.50), $270 (£21), $330 (£26), $460 (£36) 

- 3rd and 4th play-off 
Kick-off 6pm (11am BST) 

- Final 
Kick-off 8:30pm (1:30pm BST) 

One team with Barclays Asia Trophy experience is Chelsea, who participated in the inaugural Trophy. Chelsea Chief Executive Ron Gourlay is hoping the Tournament will be to their benefit again: "We are looking forward to playing again in the Barclays Asia Trophy. The tournament is something the club has fond memories of, having won it in 2003, and to be playing in Hong Kong is exciting for us." he said. 

"To take part in a competition with two very good Premier League sides and the Hong Kong champions will be fantastic preparation ahead of next season. We will also be in Thailand and Malaysia before arriving in Hong Kong and we hope to see many Chelsea fans supporting the team this summer." 

Although they are making their Barclays Asia Trophy debut, Aston Villa as a club is very familiar with Hong Kong as a destination, as their youth team has taken part in the Hong Kong International Soccer Sevens for the last decade. Two current first team players, Mark Albrighton and Nathan Delfouneso, have both played in Hong Kong and are hugely looking forward to playing in front of the passionate local support again. 

Albrighton said: "The Hong Kong Sevens was successful the last time I played because we won it. It was just a great experience. Chatting to the people over there in Hong Kong, what strikes you is how polite they are. Hong Kong is so different from home, it's hard to explain. It's an unbelievable place. The first time I went out there I was totally shocked. We arrived at our hotel in Hong Kong at 1am in the morning and everyone was out shopping. It was incredible to see the streets were packed. I love going there though. 

"I can't wait for the Barclays Asia Trophy and I'd even consider it as a possible holiday destination too in the future because it's such a great, interesting place. But I can't wait and hopefully we will do well out there. We'll feel like ambassadors for the Premier League and for England too while we're there. There will be other English teams out there too, like Chelsea and Blackburn Rovers, so there'll be a good rivalry also." 

Delfouneso added: "I have been to Hong Kong twice and won the Sevens twice. They have a passion for football over in Hong Kong and it's great to play in front of them. They really go for it and get excited by it. People come out to watch and it's always a great experience. I have been there twice and come back with the trophy and a gold medal both times which I am really appreciative of." 
Blackburn Rovers came under Asian ownership through Venky's of India during the 2010/11 season and so the Barclays Asia Trophy has added significance for their manager Steve Kean. 

"It's a real privilege to be invited to such a prestigious tournament as the Barclays Asia Trophy. We're really looking forward to going to Hong Kong and I'm sure it will be a great experience for the players, the staff and the fans who are able to join us out there," said Kean. 

"With the quality of opposition we will come up against – with two other Premier League sides also taking part – it will be the perfect preparation ahead of the new season. And it is also a great opportunity to promote the Blackburn Rovers brand into the Asian market, which is something our new owners are obviously very keen to do." 

Lo Kwan-yee, the 26-year-old Captain of Kitchee, is looking forward to seeing a big crowd on 27 and 30 July. "We are honored to have this opportunity to take part in this tournament. As we have won the 2010/2011 Hong Kong First Division League title, it is the best moment for us to shine in front of the worldwide audience and our opponent teams from the Premier League." 

For more information please contact: 

Ms Vicky Ho 
Project Manager 
ProEvents Management Limited 
Tel: +852 2314 2112 

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